Rodríguez, Carmen Elena, Section 1

The modern world ask for constant interaction that can only be provided trough the Web 2.0 such is the case of Twitter, Facebook, LinkedIn, Instagram, Skype, Google+ networks that provides costumers feedback, branding and creating a good name getting involve in campaigns, contest an more allowing everyone to give an opinion even the completion, ultimately they can tell everyone who they are and how they want to be seen. The continus debate on using social media as a new market strategy or not, its a cultural thing. If companies apply an ethic and educational model with values like respect, responsability, honesty, decorum for its use, a matter that my companions have already mention and I happen to agree, its possible to implement it in a workplace. With a environment that changes every day, all time, where anything that its not online "doesn't exist" as soon companies enter to the social network the better.